After all of the stories in the media regarding data and identity theft, I still receive email from clients with sensitive data attached…
Please Don’t Email Me
It’s Way Beyond The Game Now
Every company or organization wants (or should want) to present a value proposition that sets them apart from their competition. In sports that value proposition is…
Follow-up and Follow-through. Feedback.
If your business partner responsible for supplying your organization all of its season tickets, parking passes, credentials, and STH assets…
It’s Like Gold
The first quarter of every year brings review and renewals. One of my recent reviews was with IT going over our encrypted file site…
Marketing Automation Sells Tickets
One of our ongoing roles has been to support clients by getting great looking season tickets and season ticket packages to their…
Data-Driven to Add Value!
The secret is out. Patrons who attend pro sporting events are being watched, and some actually like it. Of course we are talking about…
They Don’t Know What They Don’t Know
I had a long talk with a client last week about putting more fans in the seats. Currently, they use a mix of several marketing tools…
Thankful? You Bet!
Thankful that little kids have big dreams. Those kids eventually grow into their dreams, and a few end up living them. That’s where we come in…
It’s Worse Than We Thought
For the last year I’ve been trying to coax my clients into sending their files to us using more secure means. I’ve also asked them to…
Never Too Early
Did you ever build a budget or a timeline for a project that you’re not moving forward on until next year? I know; no one wants to deal with it even when…